03.07.2025 , ,

UNVEILING WMN, WOMEN'S CYCLING MAG TO CELEBRATE 10 YEARS ON THE ROAD.

Hot off the printing press, CANYON//SRAM zondacrypto is proud to reveal the launch of WMN, our new women’s cycling magazine – a radiant cornerstone in a year where we accelerate towards celebrating our 10-year anniversary as a team.

Long-time team photographer and partner, Tino Pohlmann of COLLECTED.PHOTO, with many other visually driven publications in his repertoire, first proposed the idea to Team Manager Ronny Lauke after years of thoughtful anticipation. His vision was to create something lasting that would immortalise the decade-long journey.

“Initially, I envisioned a photo book that tells the team’s story in a chronological order. However, I wasn’t sure if a photo book could sufficiently capture the breadth, versatility, and many facets of who we are. I wondered whether a magazine might be able to tell the story of these ten years, convey the spirit of our journey, and at the same time inspire readers and give them deeper insights into the world of women’s cycling – something more than just a photo book. This was also met with quite an open response from the team and our partners, so we decided to go ahead and take on the project.”

Established in 2016, CANYON//SRAM zondacrypto is now in its 10th year of operation, with January 2026 marking this official milestone. After many tireless months of conceptualising, curating, and creating from a dedicated editorial team assembled by Tino, the magazine reflects the pace and evolution of our journey – from the early beginnings to present day. The topics and content are vast and explorative, featuring candid admissions from superstars like Kasia Niewiadoma-Phinney and Chloé Dygert, enlightening conversations with passionate newcomers such as Florence Nakagwa and lighter, easily digestible content such as our favourite cycling cafés.

Tino shares his approach to the tone and visual identity of the publication:

“The CANYON//SRAM zondacrypto team has been visually striking from the very beginning. The expressive colours and designs of our team kits over the past years demonstrate that we have always set a benchmark in this area. We have inspired others and confidently showcased who we are and how we present ourselves. Additionally, we compete in race sports – where speed and energy are key, but also mind and intellect. Racing is discipline and dedication. We aimed to embody this visually in our overall appearance, and, of course, explicitly on the cover. We want to inspire readers to open the magazine and immerse themselves, which I believe is more powerful than just clicking on a striking headline on a screen.”

The WMN magazine is for everyone – whether you’re a long-time fan, a rider, or someone entirely new to cycling. Positioned at an intersection of editorial, fashion, and sport, it’s designed to appeal broadly and inclusively.

“I hope the readers will get a fascinating behind-the-scenes look. Yes, I believe there are many insights that can be very interesting to someone who is not familiar with the world of professional cycling. Ultimately, many attributes are universal – whether you ski, swim, or participate in motorsports. It’s about perseverance, falling and getting back up, losing and winning, trust, teamwork, and being human. Additionally, we want to engage people with an exciting preview of this year’s TDFFaZ, encouraging them to watch – either on TV or, even better, right on the road in France.”

Copies of the magazine are available to purchase for €18 online at COLLECTED.PHOTO, or from the following stockists:

SA MOLA 13 – Sineu, Mallorca, Spain
RAD RACE HAMBURG – Hamburg, Germany
RAD RACE SHOP BERLIN – Berlin, Germany

From everyone behind the production and across the wider CANYON//SRAM zondacrypto team, we hope that as you turn each page, you’ll feel the same joy, pride, and connection it brought to us.

#TAKETHELEAD

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